by: Mandie Garcia
Patti Smith, president of Austin's KVUE, spoke to Texas State students Thursday, Oct. 22 on the, "Past, Present, and Future of TV News."
She explained how the biggest issues right now are: getting a job, convergence, and how to reel in a target audience. The best advice she can offer someone looking to overcome these issues is to accept change and to be willing to try anything.
"Don't be scared in this business because it's all about change and you have to be ready," Smith said.
She closed the panel by reminding students to remember that the core foundation of a TV station is not to make money, but it is to serve the public.
Link to official KVUE website: http://www.kvue.com/
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